Statistics
Publications
2
Citations
77
H-Index
2
Active since
2015
Affiliations
Nanjing University(Current)
Shunping Han is an author at Nanjing University specializing in price-quality perception, new product development, and consumer behavior.
Publications per year
2015–2019
2
2
Eric Fang, Jongkuk Lee, Robert W. Palmatier et al. · Journal of Marketing Research · 2015 · 56 citations · Full text
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