Concepedia

Charles Graham

CG

Statistics

Publications

16

Citations

450

H-Index

14

Active since

1996

Affiliations

London South Bank University(Current)

University of South Australia

The University of Melbourne

Charles Graham is an author at London South Bank University specializing in marketing, marketing management, and business.

Publications per year

1996–2021

16

Publications

16

Evaluating the usability of a mobile guide: The influence of location, participants and resources

Jesper Kjeldskov, Charles Graham, Sonja Pedell et al. · Behaviour and Information Technology · 2004 · 127 citations · Full text

Architecture, Transportation Planning, Transport +16

Double Jeopardy – 50 Years On. Reviving a Forgotten Tool that Still Predicts Brand Loyalty

Charles Graham, Dag Bennett, K Franke et al. · Australasian Marketing Journal (AMJ) · 2017 · 44 citations · Full text

Business, Marketing, Marketing Management +10

What's the point of Marketing anyway? The prevalence, temporal extent and implications of long-term market share equilibrium

Charles Graham · Journal of Marketing Management · 2009 · 34 citations

Business, Marketing, Marketing Management +9

Child life programs in the pediatric emergency department

MEREDITH S. KREBEL, COURTNEY CLAYTON, Charles Graham · Pediatric Emergency Care · 1996 · 33 citations

Medicine, Emergency Medicine, Pediatrics +7

The long-term erosion of repeat-purchase loyalty

John Dawes, Charles Graham, Giang Trinh · European Journal of Marketing · 2020 · 28 citations · Full text

Business, Marketing, Marketing Management +17

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