Concepedia

Yi Ding

YD

Statistics

Publications

8

Citations

256

H-Index

8

Active since

2009

Affiliations

National University of Singapore(Current)

Southeast University

Yi Ding is an author at National University of Singapore specializing in business, marketing management, and marketing.

Publications per year

2009–2023

8

Publications

8

Does service‐dominant design result in a better service system?

Bo Edvardsson, Gloria Ng, Choo Zhi Min et al. · Journal of service management · 2011 · 100 citations

Business, Information Systems, Service Design +13

The Role of Marketer- and User-Generated Content in Sustaining the Growth of a Social Media Brand Community

Yi Ding, Chee Wei Phang, Xianghua Lu et al. · 2014 · 48 citations · Full text

Business, Marketing, Marketing Management +15

Quality and Customer Satisfaction Spillovers in the Mobile Phone Industry

Kah‐Hin Chai, Yi Ding, Xing Yufeng · Service Science · 2009 · 27 citations · Full text

Business, Marketing, Marketing Management +17

Two-stage travel itinerary recommendation optimization model considering stochastic traffic time

Yi Ding, Linjing Zhang, Chao Huang et al. · Expert Systems with Applications · 2023 · 27 citations

Management, Decision Sciences, Transportation Planning +12

Repurchase intentions of new e-commerce users in the COVID-19 context: The mediation role of brand love

Yi Ding, Ruonan Tu, Yahong Xu et al. · Frontiers in Psychology · 2022 · 16 citations · Full text

Business, Marketing, Marketing Management +12

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