Concepedia

Xianghua Lu

XL

Statistics

Publications

30

Citations

2.1K

H-Index

22

Active since

2005

Affiliations

Fudan University(Current)

National University of Singapore

University of Connecticut

Carnegie Mellon University

Xianghua Lu is an author at Fudan University specializing in management, business, and marketing.

Top concepts

BusinessManagementMarketingInteractive MarketingConsumer ResearchDigital MarketingConsumer BehaviorAdvertisingEconomicsCustomer Satisfaction

Publications per year

2005–2021

30

Publications

30

The Role of IS Capabilities in the Development of Multi-Sided Platforms: The Digital Ecosystem Strategy of Alibaba.com

Barney Tan, Shan L. Pan, Xianghua Lu et al. · Journal of the Association for Information Systems · 2015 · 308 citations

Business Intelligence, Multi-sided Platforms, Open Platform +21

Promotional Marketing or Word-of-Mouth? Evidence from Online Restaurant Reviews

Xianghua Lu, Sulin Ba, Lihua Huang et al. · Information Systems Research · 2013 · 298 citations

Customer Satisfaction, Digital Marketing, Consumer Research +18

The Economic Value of Online Reviews

Chunhua Wu, Hai Che, Tat Y. Chan et al. · Marketing Science · 2015 · 177 citations

Customer Satisfaction, Digital Marketing, Consumer Research +19

Critical success factors of inter-organizational information systems—A case study of Cisco and Xiao Tong in China

Xianghua Lu, Lihua Huang, Michael S.H. Heng · Information & Management · 2005 · 163 citations

Education, Organizational Behavior, Information Technology Management +16

An empirical study of the cross-channel effects between web and mobile shopping channels

Lei Huang, Xianghua Lu, Sulin Ba · Information & Management · 2015 · 150 citations

Marketing, Online Customer Behavior, Mobile Marketing +12

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