Concepedia

Lihua Huang

LH

33

Publications

1.7K

Citations

19

H-Index

2005

Active since

Affiliations

Fudan University(Current)

National Taipei University of Business

National University of Singapore

Tongji University

Nanjing University of Aeronautics and Astronautics

Lihua Huang is an author at Fudan University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingInteractive MarketingStrategic ManagementTechnologyDigital MarketingConsumer ResearchBusiness OperationsBusiness Intelligence

Publications per year

2005–2024

33

Publications

33

Promotional Marketing or Word-of-Mouth? Evidence from Online Restaurant Reviews

Xianghua Lu, Sulin Ba, Lihua Huang et al. · Information Systems Research · 2013 · 298 citations

Customer Satisfaction, Digital Marketing, Consumer Research +18

Supply chain coordination and decision making under consignment contract with revenue sharing

Sijie Li, Zhanbei Zhu, Lihua Huang · International Journal of Production Economics · 2008 · 186 citations

Supply Chain Optimization, Supply Network, Management +11

Critical success factors of inter-organizational information systems—A case study of Cisco and Xiao Tong in China

Xianghua Lu, Lihua Huang, Michael S.H. Heng · Information & Management · 2005 · 163 citations

Education, Organizational Behavior, Information Technology Management +16

E-government adoption in public administration organizations: integrating institutional theory perspective and resource-based view

Daqing Zheng, Chen Jin, Lihua Huang et al. · European Journal of Information Systems · 2012 · 139 citations

Consumer acceptance of mobile payment across time

Jinnan Wu, Lin Liu, Lihua Huang · Industrial Management & Data Systems · 2017 · 91 citations

Customer Satisfaction, Consumer Uncertainty, Innovation Adoption +28

Rows per page

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