Concepedia

Guang-Xin Xie

GX

13

Publications

731

Citations

13

H-Index

2005

Active since

Affiliations

University of Massachusetts Boston(Current)

University of Oregon

Beijing Normal University

Towson University

Boston University

Guang-Xin Xie is an author at University of Massachusetts Boston specializing in consumer research, consumer behavior, and management.

Top concepts

Consumer ResearchManagementPersuasionConsumer BehaviorMarketingCommunicationMarketing CommunicationBehavioral Decision MakingArtsPsychology

Publications per year

2005–2021

13

Publications

13

Message framing in green advertising: the effect of construal level and consumer environmental concern

Hua Chang, Lingling Zhang, Guang-Xin Xie · International Journal of Advertising · 2015 · 339 citations

Green Marketing, Consumer Environmental Concern, Consumer Research +20

Disentangling the Effects of Perceived Deception and Anticipated Harm on Consumer Responses to Deceptive Advertising

Guang-Xin Xie, Robert Madrigal, David M. Boush · Journal of Business Ethics · 2014 · 65 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Research +16

Perceived Privacy Violation: Exploring the Malleability of Privacy Expectations

Scott A. Wright, Guang-Xin Xie · Journal of Business Ethics · 2017 · 55 citations

Engineering, Privacy Issue, Data Privacy +9

How susceptible are consumers to deceptive advertising claims? A retrospective look at the experimental research literature

Guang-Xin Xie, David M. Boush · The Marketing Review · 2011 · 50 citations

Advertising, Behavioral Decision Making, Management +10

Changes in Social Values in the United States: 1976–2007

Eda Gurel‐Atay, Guang-Xin Xie, Johnny Chen et al. · Journal of Advertising Research · 2010 · 36 citations

Social Indicator, Value Theory, Social Marketing +21

Rows per page

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