Concepedia

Oscar Ortiz-Regalado

OO

3

Publications

104

Citations

3

H-Index

2023

Active since

Affiliations

Universidad Católica del Norte(Current)

National University of Cajamarca

Pontifical Catholic University of Peru

Oscar Ortiz-Regalado is an author at Universidad Católica del Norte specializing in consumer behavior, marketing, and consumer research.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchAdvertisingGreen MarketingPurchase IntentionCustomer SatisfactionSustainable MarketingAgricultural Economics

Publications per year

2023–2024

3

Publications

3

The influence of skepticism on the university Millennials’ organic food product purchase intention

Carlos Arturo Hoyos-Vallejo, Nelson Carrión-Bósquez, Oscar Ortiz-Regalado · British Food Journal · 2023 · 45 citations

Customer Satisfaction, Behavioral Decision Making, Consumer Study +22

Advertising and Eco-Labels as Influencers of Eco-Consumer Attitudes and Awareness—Case Study of Ecuador

Nelson Carrión-Bósquez, Ivan Veas-González, Franklin Naranjo-Armijo et al. · Foods · 2024 · 35 citations · Full text

Green Marketing, Consumer Study, Agricultural Economics +22

The mediating role of attitude and environmental awareness in the influence of green advertising and eco-labels on green purchasing behaviors

Nelson Carrión-Bósquez, Oscar Ortiz-Regalado, Ivan Veas-González et al. · Spanish Journal of Marketing - ESIC · 2024 · 24 citations · Full text

Customer Satisfaction, Mediating Role, Greenwashing +18

Rows per page

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