Chatura Ranaweera

The influence of satisfaction, trust and switching barriers on customer retention in a continuous purchasing setting

Chatura Ranaweera, Jaideep Prabhu · International Journal of Service Industry Management · 2003 · 697 citations

Business, Marketing, Marketing Management +12

On the relative importance of customer satisfaction and trust as determinants of customer retention and positive word of mouth

Chatura Ranaweera, Jaideep Prabhu · Journal of Targeting Measurement and Analysis for Marketing · 2003 · 458 citations · Full text

Business, Marketing, Marketing Management +15

Some moderating effects on the service quality‐customer retention link

Chatura Ranaweera, Andy Neely · International Journal of Operations & Production Management · 2003 · 226 citations

Business, Marketing, Marketing Management +16

Value co-destruction: a typology of resource misintegration manifestations

G Laud, Liliana L. Bove, Chatura Ranaweera et al. · Journal of Services Marketing · 2019 · 125 citations · Full text

Management, Organizational Behavior, Co-management +8

A model of online customer behavior during the initial transaction: Moderating effects of customer characteristics

Chatura Ranaweera, Gordon H.G. McDougall, Harvir S. Bansal · Marketing Theory · 2005 · 121 citations

Business, Management Information Systems, Marketing +13