Jean A. McEwan

Projective mapping: A tool for sensory analysis and consumer research

Einar Risvik, Jean A. McEwan, Janet S. Colwill et al. · Food Quality and Preference · 1994 · 290 citations

Projective Mapping, Design, Management +10

Evaluation of sensory profiling and projective mapping data

Einar Risvik, Jean A. McEwan, Marit Rødbotten · Food Quality and Preference · 1997 · 132 citations

Cartography, Machine Vision, Engineering +7

An application of the repertory grid method to investigate consumer perceptions of foods

David M.H. Thomson, Jean A. McEwan · Appetite · 1988 · 106 citations

Food Choice, Customer Satisfaction, Repertory Grid Method +11

The sensory characteristics of Cheddar cheese and their relationship with acceptability

Jean A. McEwan, James D. Moore, Janet S. Colwill · International Journal of Dairy Technology · 1989 · 78 citations

Flavoromics, Food Analysis, Sensory Science (Early Childhood Education) +18

Do immersive techniques help to capture consumer reality?

Fiorella Sinesio, Elisabetta Moneta, Christelle Porcherot et al. · Food Quality and Preference · 2019 · 69 citations

Consumer Reality, Interactive Marketing, Virtual Reality +5