13
Publications
1.1K
Citations
13
H-Index
2004
Active since
Yinghong Wei is an author at Texas A&M International University specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingBusiness StrategyStrategic ManagementFirm PerformanceConsumer ResearchOrganizational BehaviorStrategyConsumer Behavior
Publications per year
2004–2021
13
13
Yinghong Wei, Saeed Samiee, Ruby P. Lee · Journal of the Academy of Marketing Science · 2013 · 174 citations
Firm Performance, Market Responsiveness, Business Culture +10
Yinghong Wei, Qiong Wang · Industrial Marketing Management · 2010 · 111 citations
Market Information System, Organizational Communication, Information Technology Management +12
Rows per page
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