Concepedia

Philippe Aurier

PA

17

Publications

1.2K

Citations

14

H-Index

1996

Active since

Affiliations

Université de Montpellier(Current)

Montpellier Business School

Université Côte d'Azur

Philippe Aurier is an author at Université de Montpellier specializing in consumer research, marketing, and management.

Top concepts

MarketingConsumer ResearchManagementBusinessConsumer BehaviorBrand EquityBrand AwarenessCustomer SatisfactionBrand ManagementHealth

Publications per year

1996–2020

17

Publications

17

The differing and mediating roles of trust and relationship commitment in service relationship maintenance and development

Philippe Aurier, Gilles N’Goala · Journal of the Academy of Marketing Science · 2009 · 420 citations

Relationship Marketing, Customer Satisfaction, Relationship Commitment +10

Identification and validation of the components of the person-object relationship

Yves Évrard, Philippe Aurier · Journal of Business Research · 1996 · 151 citations

Social Identity, Behavioral Sciences, Cognitive Science +10

Impacts of perceived brand relationship orientation on attitudinal loyalty

Philippe Aurier, Gilles Séré de Lanauze · European Journal of Marketing · 2012 · 107 citations

Relationship Marketing, Customer Satisfaction, Empirical Validation +11

Assessment of consumer knowledge and its consequences : a multi-component approach

Philippe Aurier, Paul-Valentin Ngobo · ACR North American Advances · 1999 · 91 citations

Customer Satisfaction, Consumer Study, Interactive Marketing +9

Perceived justice and consumption experience evaluations

Philippe Aurier, Béatrice Siadou‐Martin · International Journal of Service Industry Management · 2007 · 90 citations

Customer Satisfaction, Behavioral Decision Making, Value Theory +19

Rows per page

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