Concepedia

Tracy L. Gonzalez‐Padron

TL

Statistics

Publications

20

Citations

1.8K

H-Index

16

Active since

2007

Affiliations

University of Colorado Colorado Springs(Current)

Michigan State University

University of Tulsa

University of New Mexico

Texas State University

Tracy L. Gonzalez‐Padron is an author at University of Colorado Colorado Springs specializing in marketing, marketing management, and business.

Publications per year

2007–2018

20

Publications

20

The structure of sustainability research in marketing, 1958–2008: a basis for future research opportunities

Brian R. Chabowski, Jeannette A. Mena, Tracy L. Gonzalez‐Padron · Journal of the Academy of Marketing Science · 2010 · 510 citations

Business, Marketing, Marketing Management +12

Data equivalence in cross-cultural international business research: assessment and guidelines

G. Tomas M. Hult, David J. Ketchen, David A. Griffith et al. · Journal of International Business Studies · 2008 · 357 citations · Full text

Management, International Business, International Management +11

From Market Orientation to Stakeholder Orientation

O. C. Ferrell, Tracy L. Gonzalez‐Padron, G. Tomas M. Hult et al. · Journal of Public Policy & Marketing · 2010 · 278 citations

Business, Marketing, Marketing Management +12

Exploiting innovative opportunities in global purchasing: An assessment of ethical climate and relationship performance

Tracy L. Gonzalez‐Padron, G. Tomas M. Hult, Roger J. Calantone · Industrial Marketing Management · 2007 · 112 citations

Business, International Business, Supply Chain Management +17

Stakeholder orientation: development and testing of a framework for socially responsible marketing

Isabelle Maignan, Tracy L. Gonzalez‐Padron, G. Tomas M. Hult et al. · Journal of Strategic Marketing · 2011 · 88 citations

Management, Marketing, Marketing Management +15

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