9
Publications
825
Citations
9
H-Index
2006
Active since
Jui-Chang Cheng is an author at National Taichung University of Science and Technology specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingTourismHuman ResourcesCustomer SatisfactionHospitality MarketingHospitality ManagementOrganizational BehaviorEngineering
Publications per year
2006–2018
9
9
Brand attachment and customer citizenship behaviors
Jui-Chang Cheng, She-Juang Luo, Chang‐Hua Yen et al. · Service Industries Journal · 2016 · 78 citations
Customer Experience, Customer Satisfaction, Brand Strategy +19
Rows per page
1–5 of 9