Concepedia
Statistics
Publications
73
Citations
6.3K
H-Index
45
Active since
2002
Affiliations
Universidad Autónoma de Madrid(Current)
King's College London
Villanova University
San Diego State University
King's College School
Shintaro Okazaki is an author at Universidad Autónoma de Madrid specializing in business, marketing, and advertising.
Publications per year
2002–2025
Social media and international advertising: theoretical challenges and future directions
Shintaro Okazaki, Charles R. Taylor · International Marketing Review · 2013 · 393 citations · Full text
Business, International Business, Marketing +17
Artificial empathy in marketing interactions: Bridging the human-AI gap in affective and social customer experience
Yuping Liu–Thompkins, Shintaro Okazaki, Hairong Li · Journal of the Academy of Marketing Science · 2022 · 373 citations · Full text
Business, Marketing, Marketing Management +17
Consumer Privacy Concerns and Preference for Degree of Regulatory Control
Shintaro Okazaki, Hairong Li, Morikazu Hirose · Journal of Advertising · 2009 · 289 citations · Full text
Business, Marketing, Social Psychology +17
What do we know about mobile Internet adopters? A cluster analysis
Shintaro Okazaki · Information & Management · 2005 · 257 citations · Full text
Management, Information Technology, Mobile Computing +8
Exploring convenience in mobile commerce: Moderating effects of gender
Shintaro Okazaki, Felipe Mendez · Computers in Human Behavior · 2012 · 236 citations
Business, Marketing, Marketing Management +14
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