B. Kinnera Murthy

Statistics

Publications

Citations

196

H-Index

Active since

2012

Affiliations

University of Wisconsin–Milwaukee(Current)

B. Kinnera Murthy is an author at University of Wisconsin–Milwaukee specializing in business, romantic relationship quality, and family business networks.

Publications per year

2012–2013

Publications

Understanding and measuring romantic brand love

Abhigyan Sarkar, Abhilash Ponnam, B. Kinnera Murthy · Journal of Customer Behaviour · 2012 · 100 citations

Business, Marketing, Marketing Management +12

Women entrepreneurs and business venture growth: an examination of the influence of human and social capital resources in an Indian context

V. Kanti Prasad, G. Mohan Naidu, B. Kinnera Murthy et al. · Journal of Small Business & Entrepreneurship · 2013 · 96 citations

Business, Entrepreneurship, Sociology +12

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