JoAnn L. Atkin - Concepedia

Author

JoAnn L. Atkin

Also Known As

J. L. Atkin, JoAnn Atkin, JoAnn L. Atkin, Joann L. Atkin, Paprzycki, Peter

Publications

209

Citations

H-Index

Concepts

All Affiliations

JoAnn L. Atkin is an author at Western Michigan University specializing in marketing communication, advertising, and advertising effectiveness.

#	Concept	H-Index	Publications	Citations
1	Management	2	2	163
2	Marketing	2	2	163
3	Advertising Effectiveness	2	2	163
4	Communication	1	1	39
5	Brand Management	1	1	39

JoAnn L. Atkin

Publications

203

Citations

H-Index

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