Rhonda W. Mack

Blending the real world and the virtual world: Exploring the role of flow in augmented reality experiences

Jennifer Brannon Barhorst, Graeme McLean, Esta D. Shah et al. · Journal of Business Research · 2020 · 276 citations · Full text

Computing, Visualization, Flow Visualization +15

Believe it or not: Credibility of blogs in tourism

Rhonda W. Mack, Julia E. Blose, Bing Pan · Journal Of Vacation Marketing · 2008 · 218 citations

Management, Marketing, Tourism Management +16

Service in the restaurant industry: an American and Irish comparison of service failures and recovery strategies

Rene Dentiste Mueller, Adrian Palmer, Rhonda W. Mack et al. · International Journal of Hospitality Management · 2003 · 122 citations

Management, Hospitality Management, Recovery Planning +16

Perceptions, corrections and defections: implications for service recovery in the restaurant industry

Rhonda W. Mack, Rene Dentiste Mueller, John C. Crotts et al. · Managing Service Quality · 2000 · 92 citations · Full text

Management, Hospitality Management, Operations Management +17

An Alternative Approach in Service Quality: An e-Banking Case Study

Marvin E. González, Rene Dentiste Mueller, Rhonda W. Mack · Quality Management Journal · 2008 · 90 citations

Management, Management Information Systems, Quality Management +14