Concepedia

Kristen Schiele

KS

Statistics

Publications

5

Citations

108

H-Index

5

Active since

2013

Affiliations

California State Polytechnic University(Current)

California State University, Fullerton

Kristen Schiele is an author at California State Polytechnic University specializing in social sciences, business, and consumption studies.

Publications per year

2013–2020

5

Publications

5

Marketing feminism in youth media: A study of Disney and Pixar animation

Kristen Schiele, Lauren Jennifer Louie, Steven Chen · Business Horizons · 2020 · 27 citations · Full text

Social Sciences, Gender Studies, Marketing +9

Design Thinking and Digital Marketing Skills in Marketing Education: A Module on Building Mobile Applications

Kristen Schiele, Steven Chen · Marketing Education Review · 2018 · 26 citations

Business, Design, Marketing +15

Regaining control through reclamation: how consumption subcultures preserve meaning and group identity after commodification

Kristen Schiele, Alladi Venkatesh · Consumption Markets & Culture · 2016 · 23 citations

Social Sciences, Cultural Studies, Sociology +16

Possession Rituals of the Digital Consumer: a Study of Pinterest

Kristen Schiele, Mine Üçok Hughes · ACR European Advances · 2013 · 21 citations

Social Sciences, Cultural Studies, Sociology +14

Positioning SMEs With a Lone Designer: A Qualitative Study of Small Design Firms

Steven Chen, Kristen Schiele · The Journal of Marketing Theory and Practice · 2017 · 11 citations

Business, Strategic Management, Strategy +9

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