Concepedia

Jean‐Marc Ferrandi

JF

Statistics

Publications

5

Citations

91

H-Index

5

Active since

2002

Affiliations

Oniris(Current)

Université de Bourgogne

Jean‐Marc Ferrandi is an author at Oniris specializing in marketing, brand personality antecedents, and brand management.

Publications per year

2002–2021

5

Publications

5

Socio-environmental multi-labelling and consumer willingness to pay

Ivan Dufeu, Jean‐Marc Ferrandi, Patrick Gabriel et al. · Recherche et Applications en Marketing (English Edition) · 2014 · 24 citations · Full text

Agriculture, Food Science, Marketing +17

Food perception, lifestyle, nutritional and health status in the older people: Typologies and factors associated with aging well

Isabelle Maître, Claire Sulmont‐Rossé, Virginie van Wymelbeke et al. · Appetite · 2021 · 20 citations · Full text

Agriculture, Nutrition, Nutritional Sciences +16

An Exploration of the Relationships Between Innate Innovativeness and Domain Specific Innovativeness

Gilles Roerich, Pierre Valette‐Florence, Jean‐Marc Ferrandi · ACR Asia-Pacific Advances · 2002 · 19 citations

Management, Innovation Management, Creativity +6

HOW WELL DOES BRAND PERSONALITY PREDICT BRAND CHOICE? A MEASUREMENT SCALE AND ANALYSIS USING BINARY REGRESSION MODELS

Laure Ambroise, Jean‐Marc Ferrandi, Dwight Merunka et al. · RePEc: Research Papers in Economics · 2005 · 16 citations · Full text

Business, Marketing, Marketing Management +15

The Impact of Brand Personality on Attitude and Commitment towards the Brand

Laure Ambroise, Jean‐Marc Ferrandi, Pierre Valette‐Florence · RePEc: Research Papers in Economics · 2005 · 12 citations

Business, Marketing, Marketing Management +12

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