Concepedia
Statistics
Publications
9
Citations
406
H-Index
Active since
2012
Affiliations
Université de Sherbrooke(Current)
Concordia University
Laurentian University
Saeed Shobeiri is an author at Université de Sherbrooke specializing in management, consumer research, and marketing.
Top concepts
MarketingManagementConsumer ResearchBusinessInteractive MarketingConsumer BehaviorCustomer SatisfactionDigital MarketingUser ExperienceExperiential Marketing
Publications per year
2012–2016
Shaping e-retailer’s website personality: The importance of experiential marketing
Saeed Shobeiri, Michel Laroche, Ebrahim Mazaheri · Journal of Retailing and Consumer Services · 2012 · 98 citations
Customer Experience, Customer Satisfaction, Online Customer Behavior +9
Creating the right customer experience online: The influence of culture
Saeed Shobeiri, Ebrahim Mazaheri, Michel Laroche · Journal of Marketing Communications · 2015 · 69 citations
Customer Experience, Customer Satisfaction, Digital Marketing +17
The relative impacts of experiential and transformational benefits on consumer-brand relationship
Sabrina Trudeau H., Saeed Shobeiri · Journal of Product & Brand Management · 2016 · 57 citations
Cosmetics Consumption, Consumer Research, Brand Strategy +21
Improving customer website involvement through experiential marketing
Saeed Shobeiri, Ebrahim Mazaheri, Michel Laroche · Service Industries Journal · 2014 · 47 citations
Customer Experience, Customer Satisfaction, Customer Website Involvement +16
Does social currency matter in creation of enhanced brand experience?
Sabrina Trudeau H., Saeed Shobeiri · Journal of Product & Brand Management · 2016 · 36 citations
Value Theory, Consumer Research, Brand Strategy +24
1–5 of 9