Concepedia

Deborah F. Spake

DF

19

Publications

924

Citations

15

H-Index

1997

Active since

Affiliations

University of South Alabama(Current)

Mitchell College

St. Mary's University, Texas

University of Alabama

Coastal Carolina University

Deborah F. Spake is an author at University of South Alabama specializing in marketing, management, and business.

Top concepts

MarketingManagementBusinessConsumer ResearchEducationConsumer BehaviorCommunicationResearch EthicsInteractive MarketingArts

Publications per year

1997–2014

19

Publications

19

Consumer Comfort in Service Relationships

Deborah F. Spake, Sharon E. Beatty, Beverly K. Brockman et al. · Journal of Service Research · 2003 · 198 citations

Customer Satisfaction, Relationship Marketing, Service Quality +14

University branding: Understanding students’ choice of an educational institution

Mathew Joseph, Eileen Wall Mullen, Deborah F. Spake · Journal of Brand Management · 2012 · 111 citations

University Branding, Student Culture, Management +7

Consumer enactments of archetypes using luxury brands

Carol M. Megehee, Deborah F. Spake · Journal of Business Research · 2011 · 69 citations

Marketing, Luxury, Consumer Culture +11

A model of sporting event tourism as economic development

Sarah Roche, Deborah F. Spake, Mathew Joseph · Sport Business and Management An International Journal · 2013 · 69 citations

Tourism Management, Tourism Performance, Tourism Supply +20

Consumer sociability and service provider expertise influence on service relationship success

Deborah F. Spake, Carol M. Megehee · Journal of Services Marketing · 2010 · 65 citations

Service Provider, Customer Satisfaction, Customer Experience +16

Rows per page

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