Concepedia

Claus Ebster

CE

9

Publications

448

Citations

9

H-Index

2005

Active since

Affiliations

University of Vienna(Current)

Diplomatic Academy of Vienna

University of Applied Sciences Burgenland

Claus Ebster is an author at University of Vienna specializing in marketing, management, and consumer behavior.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchInteractive MarketingBusinessCustomer SatisfactionText MiningSocial MediaCommunication

Publications per year

2005–2019

9

Publications

9

The Role of Authenticity in Ethnic Theme Restaurants

Claus Ebster, Irene Guist · Journal of Foodservice Business Research · 2005 · 147 citations

Ethnicity, Customer Satisfaction, Ethnic Restaurants +20

Social media metrics and sentiment analysis to evaluate the effectiveness of social media posts

Flora Poecze, Claus Ebster · Procedia Computer Science · 2018 · 114 citations · Full text

Engineering, Social Medium Monitoring, Social Influence +17

Children's influences on in-store purchases

Claus Ebster, Udo Wagner, Deniese Neumueller · Journal of Retailing and Consumer Services · 2009 · 77 citations

In-store Purchases, Consumer Study, Management +5

The effectiveness of verbal prompts on sales

Claus Ebster, Udo Wagner, Sabine Valis · Journal of Retailing and Consumer Services · 2005 · 31 citations

Customer Satisfaction, Interactive Marketing, Sales Management +9

An investigation of salespeople’s nonverbal behaviors and their effect on charismatic appearance and favorable consumer responses

Sandra Pauser, Udo Wagner, Claus Ebster · Journal of Personal Selling and Sales Management · 2018 · 24 citations · Full text

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