Erica van Herpen

Avoiding food waste by Romanian consumers: The importance of planning and shopping routines

Violeta Stefan, Erica van Herpen, Ana Alina Tudoran et al. · Food Quality and Preference · 2012 · 730 citations · Full text

Social Sciences, Food Science, Marketing +15

Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations

Nigel D. Steenis, Erica van Herpen, I.A. van der Lans et al. · Journal of Cleaner Production · 2017 · 464 citations · Full text

Arts, Design, Marketing +17

Front-of-pack nutrition labels. Their effect on attention and choices when consumers have varying goals and time constraints

Erica van Herpen, J.C.M. van Trijp · Appetite · 2011 · 358 citations · Full text

Agriculture, Nutrition, Nutritional Sciences +12

When demand accelerates demand: Trailing the bandwagon

Erica van Herpen, Rik Pieters, Marcel Zeelenberg · Journal of Consumer Psychology · 2009 · 217 citations · Full text

Social Sciences, Economics, Microeconomics +6

Can a virtual supermarket bring realism into the lab? Comparing shopping behavior using virtual and pictorial store representations to behavior in a physical store

Erica van Herpen, Eva van den Broek, J.C.M. van Trijp et al. · Appetite · 2016 · 172 citations · Full text

Business, Marketing, Psychology +16