11
Publications
524
Citations
10
H-Index
2018
Active since
Jonathan J. Baker is an author at University of Auckland specializing in business, business strategy, and management.
Top concepts
BusinessManagementBusiness StrategyMarketingBrandingEconomicsMarket DesignConsumer ResearchMarketing InsightsBrand Equity
Publications per year
2018–2024
11
11
Rows per page
1–5 of 11