Bodil Sandén - Concepedia

Author

Bodil Sandén

Also Known As

Bodil Sandén

Publications

867

Citations

H-Index

Concepts

All Affiliations

Bodil Sandén is an author at Karlstad University specializing in brand development, customer satisfaction, and marketing strategy.

#	Concept	H-Index	Publications	Citations
1	Business	1	1	528
2	Management	1	1	528
3	Marketing	1	1	528
4	Brand Development	1	1	528
5	Consumer Behavior	1	1	528

Bodil Sandén

Publications

588

Citations

H-Index

Page 1

	Year	Citations
New service development: learning from and with customers Jonas Matthing, Bodil Sandén, Bo Edvardsson International Journal of Service Industry Management Customer ExperienceCustomer SatisfactionService InnovationInnovation AdoptionDigital Marketing	2004	528
The role of service guarantees in service development Sara Björlin Lidén, Bodil Sandén Service Industries Journal	2004	36
The Customer's Role in New Service Development Bodil Sandén KTH Publication Database DiVA (KTH Royal Institute of Technology)	2007	24

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