5
Publications
296
Citations
5
H-Index
2009
Active since
Affiliations
Jean M. Brechman is an author at College of New Jersey specializing in advertising, advertising effectiveness, and destination marketing.
Top concepts
ArtsMarketingManagementPersuasionAdvertisingCommunicationMedia StudiesAttitude ChangeMass CommunicationDestination Marketing
Publications per year
2009–2016
5
5
Jean M. Brechman, Chul‐joo Lee, Joseph N. Cappella · Science Communication · 2009 · 97 citations · Full text
Limited-Interruption Advertising In Digital-Video Content
Jean M. Brechman, Steven Bellman, Jennifer A. Robinson et al. · Journal of Advertising Research · 2016 · 29 citations
Rows per page
1–5 of 5