Concepedia

Yanping Tu

YT

10

Publications

371

Citations

10

H-Index

2011

Active since

Affiliations

University of Chicago(Current)

University of Florida

Booth University College

Yanping Tu is an author at University of Chicago specializing in social sciences, behavioral decision making, and social influence.

Top concepts

Social SciencesBehavioral Decision MakingSocial InfluenceConsumer ResearchSocial PsychologyBehavioral ScienceApplied Social PsychologyMarketingManagementPsychology

Publications per year

2011–2022

10

Publications

10

The Categorization of Time and Its Impact on Task Initiation

Yanping Tu, Dilip Soman · Journal of Consumer Research · 2014 · 96 citations

The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice

Yanping Tu, Alex Shaw, Ayelet Fishbach · Journal of Consumer Research · 2015 · 57 citations

Approach aversion: Negative hedonic reactions toward approaching stimuli.

Christopher K. Hsee, Yanping Tu, Zoe Y. Lu et al. · Journal of Personality and Social Psychology · 2014 · 55 citations

Behavioural Psychology, Behavioral Decision Making, Affective Neuroscience +19

Environmental Factors in Operations Management: The Impact of Air Quality on Product Demand

Ying Ding, Yanping Tu, Jingchuan Pu et al. · Production and Operations Management · 2021 · 41 citations

Environmental Performance, Consumer Uncertainty, Engineering +25

I Will Get a Reward, Too: When Disclosing the Referrer Reward Increases Referring

Minzhe Xu, Zhihao Yu, Yanping Tu · Journal of Marketing Research · 2022 · 33 citations

Customer Satisfaction, Behavioral Decision Making, Social Psychology +25

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