8
Publications
358
Citations
8
H-Index
1993
Active since
Affiliations
David C. Roach is an author at Dalhousie University specializing in business strategy, business, and strategic management.
Top concepts
BusinessMarketingManagementBusiness StrategyStrategic ManagementInnovationFirm PerformanceMarketing StrategyInnovation LeadershipInnovation Management
Publications per year
1993–2022
8
8
Enhancing Innovativeness: The Role of Dynamic Marketing Capabilities
David C. Roach, Joel Ryman, Rosalind Jones et al. · Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l Administration · 2018 · 35 citations · Full text
Service Innovation, Brand Strategy, Innovation Management +17
Rows per page
1–5 of 8