Concepedia

Sanjukta Pookulangara

SP

21

Publications

1.5K

Citations

17

H-Index

2004

Active since

Affiliations

University of North Texas(Current)

Southern Methodist University

Buffalo State University

University of Missouri

Wilkes University

Sanjukta Pookulangara is an author at University of North Texas specializing in management, marketing, and consumer research.

Top concepts

ManagementMarketingConsumer ResearchConsumer BehaviorDigital MarketingBusinessSocial InfluenceCustomer SatisfactionInteractive MarketingCommunication

Publications per year

2004–2022

21

Publications

21

Slow fashion movement: Understanding consumer perceptions—An exploratory study

Sanjukta Pookulangara, Arlesa Shephard · Journal of Retailing and Consumer Services · 2013 · 350 citations

Consumer Culture, Fashion, Consumer Research +5

Cultural influence on consumers' usage of social networks and its' impact on online purchase intentions

Sanjukta Pookulangara, Kristian Koesler · Journal of Retailing and Consumer Services · 2011 · 313 citations

Culture, Online Customer Behavior, Social Media +14

Influence of hedonic and utilitarian motivations on retailer loyalty and purchase intention: a facebook perspective

Kelley Cours Anderson, Dee K. Knight, Sanjukta Pookulangara et al. · Journal of Retailing and Consumer Services · 2014 · 232 citations

Customer Satisfaction, Online Customer Behavior, Facebook Perspective +14

A comprehensive examination of consumers' intentions to use food delivery apps

Han Wen, Sanjukta Pookulangara, Bharath M. Josiam · British Food Journal · 2021 · 96 citations

Customer Satisfaction, Consumer Uncertainty, Digital Marketing +25

Explaining consumers’ channel-switching behavior using the theory of planned behavior

Sanjukta Pookulangara, Jana M. Hawley, Ge Xiao · Journal of Retailing and Consumer Services · 2011 · 83 citations

Behavioral Sciences, Consumer Uncertainty, Consumer Decision Making +12

Rows per page

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