Thomas S. Gruca - Concepedia

Author

Thomas S. Gruca

University of Iowa ORCID

Also Known As

Gruca, Thomas S., T. S. Gruca, T.S. Gruca, THOMAS GRUCA, Thomas Gruca, Thomas S Gruca, Thomas S. Gruca

101

Publications

3.2K

Citations

H-Index

139

Concepts

All Affiliations

University of Iowa University of Illinois Urbana-Champaign Chung-Ang University York University Winona State University

About

Thomas S. Gruca is an author at University of Iowa specializing in business, management, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	20	30	2.2K
2	Management	19	27	1.1K
3	Medicine	5	5	146
4	Education	1	1	38
5	Engineering	1	1	48

Thomas S. Gruca

Publications

Citations

H-Index

Page 1

	Year	Citations
Customer Satisfaction, Cash Flow, and Shareholder Value Thomas S. Gruca, Lopo L. Rego Journal of Marketing Customer ProfitabilityCustomer SatisfactionShareholder ValueService QualityAccounting	2005	746
Industrial Pricing: Theory and Managerial Practice Peter M. Noble, Thomas S. Gruca Marketing Science EconomicsPricingDynamic PricingIndustrial PricingExperience Curve Pricing	1999	297
Corporate Giving Behavior and Decision-Maker Social Consciousness Leland Campbell, Charles S. Gulas, Thomas S. Gruca Journal of Business Ethics	1999	211
Reducing Adverse Selection through Customer Relationship Management Yong Cao, Thomas S. Gruca Journal of Marketing Relationship MarketingCustomer SatisfactionLifetime ValueCustomer ProfilingManagement	2005	176
Internet Pricing, Price Satisfaction, and Customer Satisfaction Yong Cao, Thomas S. Gruca, Bruce R. Klemz International Journal of Electronic Commerce Electronic MarketplaceCustomer SatisfactionOnline Customer BehaviorDynamic PricingPricing Policy	2003	123
Convergence across alternative methods for forming strategic groups Deepika Nath, Thomas S. Gruca Strategic Management Journal Strategic GroupsIndustrial OrganizationCompetitive AdvantageCorporate StrategyManagement	1997	122
A Framework for Entry Deterrence Strategy: The Competitive Environment, Choices, and Consequences Thomas S. Gruca, Devanathan Sudharshan Journal of Marketing Game TheoryStrategic InteractionCompetitive AdvantageBarrier To EntryBarriers To Entry	1995	83
An Equilibrium Analysis of Defensive Response to Entry Using a Coupled Response Function Model Thomas S. Gruca, Kuldeep Kumar, Devanathan Sudharshan Marketing Science Unique Nash EquilibriumEconomicsBehavioral SciencesConsumer UncertaintyCompetitive Entry	1992	74
Understanding Competitive and Contagion Effects of Layoff Announcements Sheila Goins, Thomas S. Gruca Corporate Reputation Review Information EconomicsOrganizational EconomicsBusinessInformation AsymmetryLayoff Announcements	2008	70
Hospital web sites Thomas S. Gruca, Douglas S. Wakefield Journal of Business Research NursingHospital Web SitesMedical Information SystemPatient SafetyHospital Environment	2002	55

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