Concepedia

Faisal Azam

FA

1

Publications

27

Citations

1

H-Index

2019

Active since

Faisal Azam is an author specializing in arts, journalism, and consumer research.

Top concepts

ArtsMarketingJournalismManagementBrand EquitySocial MediaBrand AwarenessMedia MarketingConsumer ResearchDigital Marketing

Publications per year

2019–2019

1

Publications

1

The Influence of Social Media's Marketing Efforts on Brand Equity and Consumer Response

Rida Sehar, Sarfraz Ashraf, Faisal Azam · IUP Journal of Marketing Management · 2019 · 27 citations

Marketing, Social Media, Digital Marketing +10

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