Concepedia

Clive Helm

CH

Statistics

Publications

7

Citations

260

H-Index

7

Active since

2007

Affiliations

University of Westminster(Current)

Copenhagen Business School

Clive Helm is an author at University of Westminster specializing in business, brand management, and strategic management.

Publications per year

2007–2014

7

Publications

7

Extending the value chain – A conceptual framework for managing the governance of co-created brand equity

Clive Helm, Richard Jones · Journal of Brand Management · 2010 · 54 citations

Business, Marketing, Marketing Management +16

Exploring the impact of silos in achieving brand orientation

Richard Gyrd‐Jones, Clive Helm, Jonas Munk · Journal of Marketing Management · 2013 · 44 citations

Business, Strategic Management, Strategy +13

Outsourcing for competitive advantage: An examination of seven legacy airlines

Alison Rieple, Clive Helm · Journal of Air Transport Management · 2008 · 41 citations

Management, Strategic Management, Strategy +14

Extending Porter's generic strategies: from three to eight

Hwy Chang Moon, Young Kyun Hur, Wenyan Yin et al. · European J of International Management · 2014 · 34 citations

Business, Strategic Management, Strategy +5

Institutionalizing idealism: the adoption of CSR practices

Adrian Haberberg, Jonathan Gander, Alison Rieple et al. · Journal of Global Responsibility · 2010 · 34 citations · Full text

Management, Organization Studies, Organizational Behavior +11

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