Concepedia

Bangming Xiao

BX

4

Publications

243

Citations

4

H-Index

2015

Active since

Affiliations

Huazhong Agricultural University(Current)

Wuhan University

University of Illinois Urbana-Champaign

Bangming Xiao is an author at Huazhong Agricultural University specializing in social influence, marketing, and social network analysis.

Top concepts

Social InfluenceBusinessMarketingSocial Network AnalysisManagementSocial MediaSales ClosingSocial ImpactBrand AwarenessNetwork Science

Publications per year

2015–2019

4

Publications

4

Online Relationship Formation

Irina V. Kozlenkova, Eric Fang, Bangming Xiao et al. · Journal of Marketing · 2017 · 116 citations

Promoting continual member participation in firm-hosted online brand communities: An organizational socialization approach

Junyun Liao, Minxue Huang, Bangming Xiao · Journal of Business Research · 2016 · 83 citations

Social Media, Organizational Communication, Personal Branding +12

Network closure among sellers and buyers in social commerce community

Bangming Xiao, Minxue Huang, Aaron J. Barnes · Electronic Commerce Research and Applications · 2015 · 28 citations

Network Closure, Social Network Aggregation, Network Science +8

Social influence in first-time and upgrade adoption

Dianwen Wang, Zuo Li, Bangming Xiao · Electronic Commerce Research and Applications · 2019 · 16 citations

Societal Influence, Social Impact, Consumer Research +4

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