Concepedia

Tom M.Y. Lin

TM

26

Publications

1.4K

Citations

17

H-Index

2003

Active since

Affiliations

National Taiwan University of Science and Technology(Current)

Chinese Culture University

Takming University of Science and Technology

National Chin-Yi University of Technology

Tom M.Y. Lin is an author at National Taiwan University of Science and Technology specializing in management, marketing, and interactive marketing.

Top concepts

ManagementMarketingInteractive MarketingBusinessConsumer ResearchConsumer BehaviorCustomer SatisfactionCommunicationDigital MarketingMedia Marketing

Publications per year

2003–2023

26

Publications

26

Compliance with eWOM: The influence of hotel reviews on booking intention from the perspective of consumer conformity

Wen-Chin Tsao, Ming-Tsang Hsieh, Li-Wen Shih et al. · International Journal of Hospitality Management · 2015 · 339 citations

Customer Satisfaction, Online Customer Behavior, Customer Review +13

The effects of visual information in eWOM communication

Tom M.Y. Lin, Kuan‐Yi Lu, Jia‐Jhou Wu · Journal of Research in Interactive Marketing · 2012 · 193 citations

Digital Marketing, Consumer Research, Cognition +26

Intensifying online loyalty! The power of website quality and the perceived value of consumer/seller relationship

Wen-Chin Tsao, Ming-Tsang Hsieh, Tom M.Y. Lin · Industrial Management & Data Systems · 2016 · 124 citations

Customer Satisfaction, Consumer Research, Online Customer Behavior +18

Enhanced Self-Efficacy and Behavioral Changes Among Patients With Diabetes: Cloud-Based Mobile Health Platform and Mobile App Service

Dyna YP Chao, Tom M.Y. Lin, Wen-Ya Ma · JMIR Diabetes · 2019 · 83 citations · Full text

Fan-centric social media: The Xiaomi phenomenon in China

Chao-Ching Shih, Tom M.Y. Lin, Pin Luarn · Business Horizons · 2014 · 75 citations

Social Media, East Asian Studies, Fan Communities +4

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