Concepedia

Angeline Gautami Fernando

AG

8

Publications

416

Citations

8

H-Index

2014

Active since

Affiliations

Great Lakes Institute of Management(Current)

Vellore Institute of Technology University

Anna University, Chennai

UCSI University

Angeline Gautami Fernando is an author at Great Lakes Institute of Management specializing in management, marketing, and consumer research.

Top concepts

MarketingManagementConsumer ResearchConsumer BehaviorCommunicationInteractive MarketingAdvertisingDigital MarketingCustomer SatisfactionMarketing Communication

Publications per year

2014–2023

8

Publications

8

Comparison of perceived acquisition value sought by online second-hand and new goods shoppers

Angeline Gautami Fernando, Bharadhwaj Sivakumaran, L. Suganthi · European Journal of Marketing · 2018 · 92 citations

Customer Satisfaction, Consumer Uncertainty, Behavioral Decision Making +24

Online or in-store: unravelling consumer’s channel choice motives

Anu C. Haridasan, Angeline Gautami Fernando · Journal of Research in Interactive Marketing · 2018 · 73 citations

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +21

If You Blog, Will They Follow? Using Online Media to Set the Agenda for Consumer Concerns on “Greenwashed” Environmental Claims

Angeline Gautami Fernando, L. Suganthi, Bharadhwaj Sivakumaran · Journal of Advertising · 2014 · 63 citations

Investigation of consumers' cross‐channel switching intentions: A push‐pull‐mooring approach

Anu C. Haridasan, Angeline Gautami Fernando · Journal of Consumer Behaviour · 2021 · 51 citations

Customer Satisfaction, Alternative Attractiveness, Consumer Uncertainty +18

Nature of green advertisements in India: Are they greenwashed?

Angeline Gautami Fernando, Bharadhwaj Sivakumaran, L. Suganthi · Asian Journal of Communication · 2014 · 40 citations

Green Marketing, Greenwashing, Consumer Research +19

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