Concepedia

Daniel B. Wackman

DB

29

Publications

2K

Citations

22

H-Index

1971

Active since

Affiliations

University of Minnesota(Current)

University of Minnesota System

Marketing Science Institute

Twin Cities Orthopedics

Daniel B. Wackman is an author at University of Minnesota specializing in arts, social sciences, and communication.

Top concepts

ArtsSocial SciencesCommunicationMarketingConsumer ResearchPoliticsJournalismManagementPublic OpinionPolitical Behavior

Publications per year

1971–2017

29

Publications

29

MEDIA PRIMING EFFECTS: ACCESSIBILITY, ASSOCIATION, AND ACTIVATION

David Domke, Dhavan V. Shah, Daniel B. Wackman · International Journal of Public Opinion Research · 1998 · 269 citations

Children's Purchase Influence Attempts and Parental Yielding

Scott Ward, Daniel B. Wackman · Journal of Marketing Research · 1972 · 227 citations

Parental Care, Behavioral Decision Making, Consumer Study +27

Family and Media Influences On Adolescent Consumer Learning

Scott Ward, Daniel B. Wackman · American Behavioral Scientist · 1971 · 226 citations

Consumer Culture, Consumer Study, Management +5

“To Thine Own Self Be True”

Dhavan V. Shah, David Domke, Daniel B. Wackman · Communication Research · 1996 · 219 citations

Political Process, Media Frame, Political Behavior +19

How Children Learn to Buy

James U. McNeal, Scott Ward, Daniel B. Wackman et al. · Journal of Marketing Research · 1978 · 216 citations

Early Education, Child Psychology, Behavioral Sciences +6

Rows per page

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