34
Publications
1.5K
Citations
20
H-Index
2006
Active since
Zuraidah Sulaiman is an author at University of Technology Malaysia specializing in management, business, and marketing.
Top concepts
ManagementMarketingBusinessConsumer ResearchInteractive MarketingCustomer SatisfactionConsumer BehaviorCommunicationDigital MarketingPurchase Intention
Publications per year
2006–2022
34
34
Ong Soo Ting, Mohd Shoki Md Ariff, Norhayati Zakuan et al. · IOP Conference Series Materials Science and Engineering · 2016 · 93 citations · Full text
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