Concepedia

Jean-Claude Larréché

JL

Statistics

Publications

11

Citations

486

H-Index

11

Active since

1977

Affiliations

INSEAD(Current)

Stanford University

Jean-Claude Larréché is an author at INSEAD specializing in business, marketing, and delphi technique variants.

Publications per year

1977–1989

11

Publications

11

On simulations in business education and research

Jean-Claude Larréché · Journal of Business Research · 1987 · 90 citations

Education, Business Administration, Educational Technology +11

Managerial Judgment in Marketing: The Concept of Expertise

Jean-Claude Larréché, Reza Moinpour · Journal of Marketing Research · 1983 · 67 citations

Business, Decision Sciences, Marketing +16

Stratport: A Model for the Evaluation and Formulation of Business Portfolio Strategies

Jean-Claude Larréché, V. Srinivasan · Management Science · 1982 · 59 citations

Business, Strategic Management, Strategy +17

Stratport: A Decision Support System for Strategic Planning

Jean-Claude Larréché, V. Srinivasan · Journal of Marketing · 1981 · 52 citations

Management, Strategic Management, Strategy +13

A Framework for the Comparison of Marketing Models: A Delphi Study

Jean-Claude Larréché, David B. Montgomery · Journal of Marketing Research · 1977 · 51 citations

Business, Marketing, Marketing Management +7

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