Concepedia

David Gertner

DG

Statistics

Publications

24

Citations

976

H-Index

16

Active since

1960

Affiliations

Pace University(Current)

Hebrew University of Jerusalem

Banner Thunderbird Medical Center

College of Staten Island

City University of New York

David Gertner is an author at Pace University specializing in natural sciences, organic chemistry, and chemistry.

Publications per year

1960–2017

24

Publications

24

Unfolding and configuring two decades of research and publications on place marketing and place branding

David Gertner · Place Branding and Public Diplomacy · 2011 · 198 citations

Architecture, Marketing, Marketing Management +14

How can a place correct a negative image?

David Gertner, Philip Kotler · Place Branding · 2004 · 173 citations

Computing, Computer Science, Computer Vision +1

A (tentative) meta-analysis of the ‘place marketing’ and ‘place branding’ literature

David Gertner · Journal of Brand Management · 2011 · 113 citations

Business, Marketing, Marketing Management +16

‘Where is place branding heading?’

Philip Kotler, Israel D. Nebenzahl, Vladimir Lebedenko et al. · Place Branding · 2004 · 66 citations

Business, Geography, Marketing +10

Place branding: Dilemma or reconciliation between political ideology and economic pragmatism?

David Gertner · Place Branding and Public Diplomacy · 2007 · 56 citations · Full text

Social Sciences, Geography, Human Geography +9

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