1
Publications
256
Citations
1
H-Index
2002
Active since
Affiliations
Nanyang Technological University(Current)
Chew Pei Ling is an author at Nanyang Technological University specializing in management, marketing, and brand equity.
Top concepts
TourismBrandingBusinessMarketingManagementBrand EquityBrand StrategyBrand AwarenessBrand ManagementBrand Development
Publications per year
2002–2002
1
1
Rows per page
1–1 of 1