Statistics
Publications
3
Citations
222
H-Index
3
Active since
2017
Affiliations
Maria Schwabe is an author at Friedrich Schiller University Jena specializing in customer satisfaction, customer relationship management, and marketing.
Publications per year
2017–2019
3
3
Characterizing customer experience management in business markets
Lars Witell, Christian Kowalkowski, Helen Perks et al. · Journal of Business Research · 2019 · 139 citations · Full text
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