Concepedia

Bin Wang

BW

50

Publications

7.3K

Citations

33

H-Index

2001

Active since

Affiliations

Huazhong University of Science and Technology(Current)

The University of Texas Rio Grande Valley

Hangzhou Dianzi University

University of Minnesota

Decision Sciences (United States)

Bin Wang is an author at Huazhong University of Science and Technology specializing in management, marketing, and business.

Top concepts

ManagementMarketingBusinessCommunicationInteractive MarketingArtsConsumer ResearchSocial MediaCustomer SatisfactionEngineering

Publications per year

2001–2024

50

Publications

50

Integrating TTF and UTAUT to explain mobile banking user adoption

Tao Zhou, Yaobin Lu, Bin Wang · Computers in Human Behavior · 2010 · 1.6K citations

Customer Satisfaction, Fintech, Mobile Commerce +12

Exploring Chinese users’ acceptance of instant messaging using the theory of planned behavior, the technology acceptance model, and the flow theory

Yaobin Lu, Tao Zhou, Bin Wang · Computers in Human Behavior · 2008 · 667 citations

Flow Theory, Social Media, Innovation Adoption +10

From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers’ purchase intention

Yaobin Lu, Ling Zhao, Bin Wang · Electronic Commerce Research and Applications · 2009 · 666 citations

Digital Marketing, Consumer Research, Social Influence +16

Cultivating the sense of belonging and motivating user participation in virtual communities: A social capital perspective

Ling Zhao, Yaobin Lu, Bin Wang et al. · International Journal of Information Management · 2012 · 368 citations

Social Media, Community Development, Community Building +14

Customers’ purchase decision-making process in social commerce: A social learning perspective

Aihui Chen, Yaobin Lu, Bin Wang · International Journal of Information Management · 2017 · 348 citations

Online Customer Behavior, Consumer Decision Making, Social Commerce +9

Rows per page

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