Concepedia

Author

Anand Krishnamoorthy

University of Central FloridaORCID

Also Known As

A. Krishnamoorthy, Anand Krishnamoorthy

25

Publications

280

Citations

8

H-Index

41

Concepts

All Affiliations

University of Central FloridaThe University of Texas at DallasCollege of Business Administration
AK

About

Anand Krishnamoorthy is an author at University of Central Florida specializing in business, management, and marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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254

2

Management

7

7

241

3

Education

1

1

10

4

Nursing

1

1

10

5

Business Analytics

1

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11

Anand Krishnamoorthy

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8

Publications

254

Citations

8

H-Index

YearCitations

Retail competition and cooperative advertising

Xiuli He, Anand Krishnamoorthy, Ashutosh Prasad,

Operations Research Letters

2010

105

Scheduling sales force training: Theory and evidence

Anand Krishnamoorthy, Sanjog Misra, Ashutosh Prasad

International Journal of Research in Marketing

2005

46

The impact of industrial structure and the exchange-rate exposure of industry portfolio returns

Anand Krishnamoorthy

Global Finance Journal

2001

30

Generic and Brand Advertising Strategies in a Dynamic Duopoly

Frank M. Bass, Anand Krishnamoorthy, Ashutosh Prasad,

Marketing Science

2005

20

“Call for Prices”: Strategic Implications of Raising Consumers' Costs

Preyas S. Desai, Anand Krishnamoorthy, Preethika Sainam

Marketing Science

2009

19

Optimal pricing and advertising in a durable-good duopoly

Anand Krishnamoorthy, Ashutosh Prasad, Suresh Sethi

European Journal of Operational Research

2009

13

Advance Sales of Services

Pavan Rao Chennamaneni, Ramarao Desiraju, Anand Krishnamoorthy

Journal of Service Research

2016

11

Job Characteristics of Officers and Agents: Results of a National Job Analysis

David R. Shetterly, Anand Krishnamoorthy

Public Personnel Management

2008

10

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