Concepedia

Author

Barbara Bickart

Also Known As

B. BICKART, Barbara A. Bickart, Barbara Bickart

56

Publications

3.6K

Citations

19

H-Index

69

Concepts

All Affiliations

BB

About

Barbara Bickart is an author at Rutgers, The State University of New Jersey specializing in consumer research, marketing, and management.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

5

5

919

2

Arts

4

4

112

3

Engineering

2

2

90

4

Health Sciences

1

1

134

5

Language Studies

1

1

18

Barbara Bickart

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24

Publications

3.3K

Citations

18

H-Index

YearCitations

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