Ursula Y. Sullivan

Managing Marketing Communications with Multichannel Customers

Jacquelyn S. Thomas, Ursula Y. Sullivan · Journal of Marketing · 2005 · 283 citations

Customer Satisfaction, Multichannel Customers, Multiple Channels +16

Value creation and firm sales performance: The mediating roles of strategic account management and relationship perception

Ursula Y. Sullivan, Robert M. Peterson, Vijaykumar Krishnan · Industrial Marketing Management · 2011 · 83 citations

Relationship Marketing, Mergers And Acquisitions, Firm Performance +10

An Attribution Approach to Consumer Evaluations in Logistics Customer Service Failure Situations

Bengü Sevil Oflaç, Ursula Y. Sullivan, Tunçdan Baltacıoğlu · Journal of Supply Chain Management · 2012 · 69 citations

Customer Satisfaction, Logistics Processes, Consumer Uncertainty +21

Customer Migration: An Empirical Investigation across Multiple Channels

Ursula Y. Sullivan, Jacquelyn S. Thomas · RePEc: Research Papers in Economics · 2004 · 29 citations

Customer Profitability, Customer Satisfaction, Economics +14

Examining the impact of locus and justice perception on B2B service recovery

Bengü Sevil Oflaç, Ursula Y. Sullivan, Zeynep Aslan · Journal of Business and Industrial Marketing · 2021 · 26 citations

Customer Satisfaction, Consumer Research, Hospitality Management +19