Concepedia
Statistics
Publications
10
Citations
256
H-Index
Active since
2006
Affiliations
University of Kentucky(Current)
Louisiana State University
Michigan State University
Mark W. Stuhlfaut is an author at University of Kentucky specializing in advertising, creativity, and marketing.
Publications per year
2006–2018
Is Advertising Creativity Primarily an Individual or a Social Process?
Bruce Vanden Bergh, Mark W. Stuhlfaut · Mass Communication & Society · 2006 · 48 citations
Management, Marketing, Social Psychology +16
The creative code
Mark W. Stuhlfaut · International Journal of Advertising · 2011 · 43 citations
Management, Marketing, Organizational Behavior +12
The Creative Code: A moderator of divergent thinking in the development of marketing communications
Mark W. Stuhlfaut, Kasey Windels · Journal of Marketing Communications · 2013 · 31 citations
Management, Marketing, Marketing Management +14
Evaluating the Work Preference Inventory and its Measurement of Motivation in Creative Advertising Professionals
Mark W. Stuhlfaut · Journal of Current Issues & Research in Advertising · 2010 · 27 citations
Management, Marketing, Organizational Behavior +14
Measuring the organisational impact on creativity
Mark W. Stuhlfaut, Kasey Windels · International Journal of Advertising · 2012 · 26 citations
Management, Marketing, Organizational Behavior +17
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