Concepedia
Statistics
Publications
15
Citations
2.7K
H-Index
14
Active since
1996
Affiliations
University of Arizona(Current)
University of Illinois Chicago
Case Western Reserve University
University of Wisconsin–Madison
Alan J. Malter is an author at University of Arizona specializing in marketing, business, and marketing management.
Publications per year
1996–2020
Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines
Aric Rindfleisch, Alan J. Malter, Shankar Ganesan et al. · Journal of Marketing Research · 2008 · 1.2K citations
Public Health, Marketing, Marketing Management +15
Does Distance Still Matter? Geographic Proximity and New Product Development
Shankar Ganesan, Alan J. Malter, Aric Rindfleisch · Journal of Marketing · 2005 · 336 citations
Management, Innovation Management, Organization Studies +17
The Decline and Dispersion of Marketing Competence
Frederick E. Webster, Alan J. Malter, Shankar Ganesan · MIT Sloan management review · 2005 · 233 citations
Business, Marketing, Marketing Management +8
Embodied Cognition and New Product Design: Changing Product Form to Influence Brand Categorization<sup>*</sup>
Robert Kreuzbauer, Alan J. Malter · Journal of Product Innovation Management · 2005 · 190 citations · Full text
Management, Marketing, Marketing Management +17
Managing Knowledge for Innovation: The Role of Cooperation, Competition, and Alliance Nationality
Haisu Zhang, Chengli Shu, Xu Jiang et al. · Journal of International Marketing · 2010 · 187 citations
Management, Knowledge Management, Strategic Management +17
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