Concepedia

Khyati Shetty

KS

5

Publications

183

Citations

5

H-Index

2017

Active since

Affiliations

University of the Fraser Valley(Current)

Khyati Shetty is an author at University of the Fraser Valley specializing in management, business, and entrepreneurship.

Top concepts

BusinessManagementEntrepreneurshipGenderLuxuryBrandingStrategyEconomicsEducationMarketing

Publications per year

2017–2025

5

Publications

5

The effect of brand personality congruence, brand attachment and brand love on loyalty among HENRY's in the luxury branding sector

Khyati Shetty, Jason R. Fitzsimmons · Journal of Fashion Marketing and Management · 2021 · 76 citations

Luxury, Consumer Research, Brand Strategy +19

A SERVQUAL-Based Framework for Assessing Quality of International Branch Campuses in UAE

Khyati Shetty, Julie Vardhan · SAGE Open · 2017 · 38 citations · Full text

Total Quality Management, United Arab Emirates, Quality Metric +26

A temporal typology of entrepreneurial opportunities: Implications for the optimal timing of entrepreneurial action

Jeffery S. McMullen, Jason R. Fitzsimmons, Khyati Shetty et al. · Journal of Business Venturing · 2023 · 35 citations

Entrepreneurial Phenomenon, Economics, Entrepreneurial Innovation +10

Entrepreneurship as a career choice for Emirati women: a social cognitive perspective

Khyati Shetty, Jason R. Fitzsimmons, Amitabh Anand · Journal of Small Business and Enterprise Development · 2022 · 20 citations

Women Empowerment, United Arab Emirates, Entrepreneurship +17

Green ad stories’ characteristics and green brand trust: examining the moderating role of consumer expertise through the elaboration likelihood model lens

Prashant Kumar, Anand Jhawar, Khyati Shetty et al. · The Journal of Marketing Theory and Practice · 2025 · 14 citations

Rows per page

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