Concepedia
Statistics
Publications
5
Citations
207
H-Index
Active since
2003
Affiliations
University of Groningen(Current)
Erasmus University Rotterdam
Remco Prins is an author at University of Groningen specializing in business, marketing management, and services marketing.
Publications per year
2003–2019
Partner selection in B2B information service markets
Stefan Wuyts, Peter C. Verhoef, Remco Prins · International Journal of Research in Marketing · 2009 · 65 citations
Business, Information Systems, Management Information Systems +11
The impact of adoption timing on new service usage and early disadoption
Remco Prins, Peter C. Verhoef, Philip Hans Franses · International Journal of Research in Marketing · 2009 · 49 citations
Business, Information Technology, Management Information Systems +8
Modeling Consumer Adoption and Usage of Value-Added Mobile Services
Remco Prins · RePub (Erasmus University, Rotterdam) · 2003 · 43 citations · Full text
Business, Marketing, Marketing Management +6
Choosing your charity: The importance of value congruence in two-stage donation choices
Mathilde van Dijk, H. van Herk, Remco Prins · Journal of Business Research · 2019 · 39 citations · Full text
Public Affairs, Nonprofit Management, Ethics +11
Marketing Communication Drivers of Adoption Timing of a New E-Service among Existing Customers
Remco Prins, Peter C. Verhoef · Journal of Marketing · 2007 · 11 citations · Full text
Business, Marketing, Marketing Management +10
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