N. David Pifer

If we build it, will they come? The effect of new athletic facilities on recruiting rankings for power five football and men's basketball programs

Matt R. Huml, N. David Pifer, Caitlin Towle et al. · Journal of Marketing for HIGHER EDUCATION · 2018 · 35 citations

Management, Higher Education, Human Resource Management +10

Corporate Governance Structure, Financial Capability, and the R&D Intensity in Chinese Sports Sector: Evidence from Listed Sports Companies

Gang Chen, James J. Zhang, N. David Pifer · Sustainability · 2019 · 21 citations · Full text

Management, Corporate Governance, Strategic Management +17

Fans' Attention to, Involvement in, and Satisfaction with Professional Soccer in China

Bo Gong, N. David Pifer, Jerry Junqi Wang et al. · Social Behavior and Personality An International Journal · 2015 · 17 citations · Full text

Business, Marketing, Marketing Management +11

EXAMINING the RELATIONSHIP BETWEEN STAR PLAYER CHARACTERISTICS and BRAND EQUITY in PROFESSIONAL SPORT TEAMS

N. David Pifer, Jennifer Y. Mak, Wonyul Bae et al. · Marketing Management Journal · 2015 · 17 citations · Full text

Business, Marketing, Marketing Management +14

Community-sport service provision, participant satisfaction, and participation

Jerred Junqi Wang, Xiaoying Chen, Beth A. Cianfrone et al. · International Journal of Sports Marketing and Sponsorship · 2019 · 15 citations

Public Health, Community Health, Health Promotion +11